Bagley is proud to offer traditional, premium superlight balsa and hand-selected hardwood baits with the craftsmanship, quality and artistry of classic handcrafted lures – paired with unmatched ferocity in design, finish and action that forces strikes and bends rods. 60 years of legendary bait-making skill is boiled down, energized and hand-tuned into the most lethal collection of fish assassins ever assembled.

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